How important are local listings for multi-location businesses?
When people conduct an online search, they are often looking for nearby options first and foremost. About 33% of consumers use search engines to find local businesses every day. And 50% of Google searches have local intent.
Simply put, it means your enterprise needs a strong local listings strategy. Whether in-house, manually updating listings or through a vendor, every organization with multiple locations should focus on listings management as a main tenet of their marketing.
Consumers use local search in order to make purchase decisions, and your online listings are their front door.
Check out our local listings infographic for eye-opening statistics on the importance of managing them correctly.
Want to learn more about how Binary Fountain can improve your online reputation?
About the Author
Content Marketing Specialist