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The physical therapy industry has become highly fragmented, with the 50 largest competitors comprising less than 25% of the market.
While there are a few national companies, at the local level, a patient’s choices consist predominantly of small to mid-size regional providers.
When patients are looking for physical therapy services in your area, what do they see?
Physical therapy providers need high-quality listings, positive ratings and frequent reviews across their web presence to stand out amongst competitors and convert searchers to patients.
This e-book is for marketers, web managers, and patient experience directors who manage physical therapy marketing and customer experience operations. In this guide, Keys to Digital Marketing & Reputation Management for Physical Therapy, you will learn how to improve your practice and its online reputation by:
- Building a robust, localized presence across the search ecosystem.
- Streamlining review management efforts to convert patients and book appointments.
- Leveraging reviews and surveys to improve marketing and patient experience using real-time consumer feedback.
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